An APA poll of psychologists has cited emotions as the top obstacle to weight loss. The survey, conducted by the Consumer Reports National Research Center, asked more than 1,300 licensed psychologists how they dealt with clients’ weight and weight loss challenges. The strategies that were essential to losing weight and keeping it off, according to…
Read MoreEmotional Motivation: Why We Do What We Do ?
Tony Robbins delves deep into the question: What shapes us as individual human Beings? Why are some of us successful and happy while others are left unfulfilled? The difference between those two types of individuals is, according to Robbins, their ability to contribute beyond themselves. There’s two master lessons 1. The Science of Achievement- how…
Read MoreEmotions: Unspeakable Words
PopSci.com has an interesting article on emotions for which there are no English words. The article delves into the insightful fact that certain languages do not attach words to some emotions. Therefore, emotions and language seem to be culturally entangled. An example that the article provides is the lack of an English word for the…
Read MoreEmotional Advertising
TV and video analytic firm Ace Metrix has introduced a new Emotional Sentiment Index (ESI) metric for determining the level of emotional engagement consumers have with ads. According to Research.com marketers are measuring the emotional engagement of consumers to better market their products. How are they doing this? They add up the positive and negative…
Read More